Tablet devices and mobile broadband seem to go perfectly together. The always available connections work well with the ultra portable mini computers, allowing you to browse the web, download media, and communicate even when a WiFi connection isn’t available. We just saw the 3G iPad hit shelves, though there’s not a huge incentive to get one. You essentially have to pay Apple for the privilege of paying AT&T for a broadband connection.
Verizon, though, seems to get it. They’re in talks with Google to create a carrier-exclusive tablet device. While Verizon, the party that leaked the information, didn’t provide details regarding pricing schedules, but because the device will come from a carrier, chances are it will be a bit friendlier than the iPad. In fact, the carrier partnership might be the best thing for such a device.
What I’d like to see is some kind of data pricing plan that integrates with a smartphone data plan. In other words, don’t separate the plans because there are separate devices. Instead, Verizon could allow current smartphone customers to select a reasonably priced add-on data plan for the tablet. If they have to pay twice for data, well, then the appeal of the device declines. Keeping the tablet data rates tied to smartphone data would make the device more appealing because customers wouldn’t feel they’re paying twice.
I have full confidence that the tablet will provide an excellent experience. It’s the pricing that causes the most concern. If Verizon gets it right, this tablet project could take off. If not, well, you have to figure that some carrier will. It just makes too much sense.
